Red Bull Racing has announced the beginning of a partnership with McDonald’s one of the most renowned fast-food chains in the world. This collaboration marks a historic milestone, as it is the first time McDonald’s has become a sponsor of a Formula 1 team.
Under the agreement, the McDonald’s logo will appear on the cars of Max Verstappen and Yuki Tsunoda during the Sao Paulo Grand Prix. The partnership will last for eight weeks and will be limited to the Brazilian market.
By the time of the race, several McDonald’s restaurants in Sao Paulo, located near the Interlagos circuit, will be decorated in the Red Bull Racing style featuring team design elements and racing-themed decor. In addition, Red Bull beverages will be added to the menu, and the restaurants will host special promotions dedicated to Formula 1 and the Brazilian Grand Prix.
In this way, the partnership brings together the worlds of motorsport and popular culture, attracting the attention of both Formula 1 fans and McDonald’s customers alike.
